Suburban Jungle is more than just a real estate company; it’s a lifestyle relocation firm. They tapped my local knowledge and social media expertise to help reach more families looking to relocate from San Francisco to the suburbs.
The content creation project included a sponsored Instagram and blog post with a man-bites-dog hook: Five Reasons I’ll Never Live In San Francisco. Instead of bashing the city, I leveraged my local knowledge to highlight specific, practical reasons why families may choose to live in the suburbs instead.
I created crisp, evocative visuals and an honest, up-front caption to achieve a 9% engagement rate on our instagram post.
I’m a big fan of Georgia Grinders nut butters, so it was only natural that I feature them regularly on my Instagram feed. I was excited and flattered when they began sending me product and reposting my content, which also helped grow my audience. As I gained more followers, I suggested we formalize our relationship with a series of sponsored posts. They agreed, and our content creation partnership was born.
Georgia Grinders had recently received Whole 30 Approved certification, was re-branding its labels, and looking to grow its customer base by highlighting its packaging, branching out into savory foods, and utilizing its branded hashtag. I accomplished these through a series of simple, vibrant images that were then reposted on the Georgia Grinders account.